Opry Entertainment Group Invests in Music Festival Events Production Company Southern Entertainment

OEG Expands into Live Events and Hospitality Sector with Strategic Acquisition of Southern Entertainment.

The acquisition marks a significant milestone in OEG’s expansion into the live events and hospitality sector.

The Acquisition and Its Significance

Opry Entertainment Group (OEG) has made a strategic move into the live events and hospitality sector with the acquisition of Southern Entertainment. This move is a significant milestone in OEG’s expansion into the live events and hospitality sector, marking a new chapter in the company’s growth strategy.

Key Highlights of the Acquisition

Majority Interest Acquisition: OEG has acquired a majority interest in Southern Entertainment, solidifying its position in the live events and hospitality sector. Established Track Record: Southern Entertainment has produced over 200 events in the United States, demonstrating its expertise and capabilities in the industry. Strategic Expansion: The acquisition marks a strategic expansion of OEG’s operations, enabling the company to tap into new markets and opportunities. ## The Benefits of the Acquisition**

The Benefits of the Acquisition

The acquisition of Southern Entertainment by OEG is expected to bring numerous benefits to both parties. For OEG, the acquisition provides access to a proven track record of success in the live events and hospitality sector, enabling the company to expand its operations and increase its market share.

The Evolution of OEG

OEG, or Opry Entertainment Group, has been a driving force in the live music industry for decades. Founded in 1993, the company has grown significantly over the years, expanding its reach and influence in the country music scene. With a portfolio that includes the Grand Ole Opry, OEG has established itself as a leader in the live music industry.

Key Milestones

1993: OEG was founded by a group of investors, including Ryman Hospitality Properties. 1995: The company acquired the Grand Ole Opry, a legendary country music venue. 2000: OEG expanded its operations to include the Ryman Auditorium, a historic music venue in Nashville. 2010: The company launched its own record label, Opry Records. ### Expansion and Growth

Expansion and Growth

In recent years, OEG has continued to expand its footprint in the live music space. The company has invested in new venues and events, solidifying its position as a major player in the industry. Some notable examples include:

The acquisition of the Bridgestone Arena in Nashville, Tennessee. The launch of the Opry’s annual “Opry Fest” event. The expansion of the Grand Ole Opry’s broadcast reach through partnerships with major networks. ### The Grand Ole Opry*

The Grand Ole Opry

The Grand Ole Opry is one of the most iconic venues in country music.

“We want to bring a little bit of the outdoors into the music festival experience.”

The Concept Behind Field & Stream Music Fest

Field & Stream Music Fest is an outdoor music festival that combines music, nature, and adventure. The festival aims to bring people together in a unique and immersive experience that celebrates the great outdoors. The festival will take place in a scenic outdoor setting, with multiple stages and activities that cater to a wide range of interests. Key features of the festival include:

A variety of music genres, including country, rock, and Americana

A range of outdoor activities, such as hiking, fishing, and camping

A focus on sustainability and environmentalism

A unique and immersive festival experience that combines music, nature, and adventure

The Lineup and Headliners

The inaugural Field & Stream Music Fest will feature a diverse lineup of headliners, including Eric Church and Miranda Lambert. The festival will also include a range of supporting acts and up-and-coming artists. The lineup is designed to appeal to a wide range of musical tastes and interests. Some of the notable acts scheduled to perform include:

Eric Church

Miranda Lambert

Zac Brown Band

Kacey Musgraves

Chris Stapleton

The Festival Experience

The Field & Stream Music Fest is designed to be an immersive and engaging experience that combines music, nature, and adventure.

Southern Entertainment will also provide OEG with access to its extensive network of industry professionals, including talent managers, booking agents, and other key stakeholders.

Integrating Artist Development Programs

Southern Entertainment, a leading provider of live entertainment experiences, has announced a strategic partnership with OEG (One Entertainment Group), a prominent entertainment company. As part of this partnership, Southern Entertainment will integrate OEG’s artist development programs into its flagship country music festivals. This move is expected to have a significant impact on the country music scene, as it will provide emerging artists with a platform to showcase their talents and gain exposure.

Benefits for Emerging Artists

The integration of OEG’s artist development programs into Southern Entertainment’s festivals will have numerous benefits for emerging artists. Some of the key advantages include:

Access to a global audience: Southern Entertainment’s festivals will provide emerging artists with the opportunity to perform in front of a large and diverse audience, increasing their chances of success. Exposure to industry professionals: The partnership will also give emerging artists the chance to network with talent managers, booking agents, and other key stakeholders in the industry, helping them to build relationships and secure future opportunities. Development of new talent: Southern Entertainment will provide OEG with access to its extensive network of industry professionals, allowing them to identify and develop new talent. ## Aligning Focused Goals*

Aligning Focused Goals

The investment in OEG’s artist development programs is a strategic move by Southern Entertainment to align its goals with those of OEG.