👕 Merch Profit Calculator
Enter units sold, your sell price, and unit cost to see revenue, cost of goods, profit, and your margin — find out what the merch table really earns.
📊 Work Out Your Merch Margin
What is a Merch Profit Calculator?
It shows what your merch actually earns. Enter how many units you sold, your sell price, and what each unit costs you, and it works out revenue, cost of goods, profit, and the profit margin — the numbers behind a healthy merch table.
Use it to set prices with a margin you can live with, compare a t-shirt against a hoodie or a vinyl record, or judge whether a print run paid off. The margin is on units sold, so remember to account for unsold stock, shipping, and any venue commission before you call it clear profit.
❓ Frequently Asked Questions
How does the merch profit calculator work?
Enter the number of units you sold, the price you sell each for, and what each unit costs you. It works out total revenue, the cost of goods sold, the profit, and the profit margin — profit as a percentage of revenue — so you can see how well an item performs.
What's the difference between profit and margin?
Profit is the cash left after costs — revenue minus cost of goods. Margin expresses that profit as a percentage of revenue, which makes it easy to compare items at different price points. A £5 profit is a great margin on a £8 item but slim on a £40 hoodie.
Does this include unsold stock or fees?
No. The margin is calculated on units actually sold, so it ignores stock you didn't shift, shipping, printing setup fees, and any commission the venue takes on merch sales. Factor those in separately when you set prices and judge whether a run paid off.
How should I price my merch?
Start from your unit cost, decide the margin you need to cover unsold stock and fees, and check it against what comparable acts charge at similar shows. Round to easy cash-friendly prices for a busy table, and run the numbers here to confirm the margin holds up.