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March 11 2020 : The Day Live Music Died

March 11, 2020: The Day Live Music Died Venues closed, concerts and festival cancelled and artists returned home. Live Nation alone cancelled over 5,000 concerts and 15 million tickets and postponed 6,000 and 22 million tickets more in 2020.

The majority of live streams are music-related, with 71% of all live streams being music-related.

  • Increased exposure and reach
  • Ability to connect with fans and build a community
  • Opportunity to share their creative process and gain feedback
  • Potential for monetization through tips, merchandise, and sponsorships

    • The Demographics of Live Streaming

    The demographics of live streaming are diverse, with streams coming from artists of all ages, genres, and backgrounds.

    The Challenges of Live Music in the Pandemic Era

    The COVID-19 pandemic brought about unprecedented challenges for the live music industry. With the sudden and widespread outbreak, many venues, festivals, and concerts were forced to cancel or postpone events.

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